New Release
Rennen and Donz: Queens, New York
Date: 09/26/2006

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The merge between marketing giant Rennen and the luxurious brand Donz wheels is an acquisition that will cause a breakthrough in the east coast auto industry.

Here is a brief history.

Before Rennen International stepped foot into the auto industry, Donz wheels had paved the way as the leading high-end brand. Located in the Bronx, New York, Donz wheels lived up to its name gaining stature for their sophisticated designs and indestructible quality.

Best known for their multi-piece forged wheels, the workmanship of the rim is what makes Donz wheels distinctive. Normally, the metal is molded into the shape of the rim yet the multi-piece forged wheels are either carved into or spun to its elaborate form.

Over the years, Donz wheels have earned recognition by placing national print ads and through several celebrity endorsements targeting a small yet affluent crowd. Exuberant customers were willing to pay top dollars to stay in the game.

Until Rennen stepped in.

Rennen entered into the industry wiping away at each competition by selling the same and even better quality wheels under two different lines, Rennen and Zen. Being competitive in all aspects of the business, Rennen built a strong workforce, business systems, customer service, and quality products.

One of the privileges of being in New York is the opportunity to conduct grass roots level marketing targeting the demographic through various media outlets.

Innovative marketing abilities backed by indomitable products and services, Rennen has quickly become the leading and the most influential brand in the east coast.

With a huge following and Rennens' expertise in sourcing overseas, it has allowed the opportunity to take Donz wheels under a single management team to produce a widespread of unbeatable selection of top quality rims.